BUSINESS HIGHLIGHT
Inspired by her daughter, Madison is dedicated to breaking generational cycles of trauma and helping women trust their instincts, understand their options, and advocate for themselves in medical settings. Her mission is to ensure that every woman knows her voice matters and that she has the power to make informed decisions for her body and baby.
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Question 1
Tell us a little bit about you.
Where are you from?
My name is Madison and I grew up in Riverton, UT but now live in Saratoga Springs, UT with my Husband and daughter. I met my Husband in high school and got married to him freshman year of college. I played softball for Utah Valley University (UVU) and graduated from UVU in 2022 with my bachelors degree in business management and my minor in marketing. I had my little girl a year after college graduation. After the delivery of my daughter, I found a new calling to become a birth doula.
Tell us a little bit about you.
Where are you from?
My name is Madison and I grew up in Riverton, UT but now live in Saratoga Springs, UT with my Husband and daughter. I met my Husband in high school and got married to him freshman year of college. I played softball for Utah Valley University (UVU) and graduated from UVU in 2022 with my bachelors degree in business management and my minor in marketing. I had my little girl a year after college graduation. After the delivery of my daughter, I found a new calling to become a birth doula.
Question 2
Why do you do what you do?
What motivates you?
I became a birth doula because my own birth experience was traumatic. I was a woman of the medical system, meaning I believed most (if not all) doctors have their best interest for you as the patient. I wasn’t connected to my intuition and trusted that the doctor knew my body and baby better than I did. I found out during birth that that was the biggest lie when my doctor asked if she could cut me (perform an episiotomy) and I told her no as well as my nurses told her no. She still grabbed the scissors and performed the episiotomy on me anyway. My birth experience is my why. I am a birth doula because what happened to me or other traumatic experiences with the medical system, happens to other women every single day. What motivates me is my little girl. I had a girl because I feel I’m meant to fix our generational trauma and support women in the birth world to trust their intuition and body and learn the benefits and risks to all the interventions in the hospitals. So when my little girl grows up to be a woman, she will trust in her intuition and know her voice matters and will always be more important than someone with a doctorate degree when it comes to her birthing with her body and baby.
Why do you do what you do?
What motivates you?
I became a birth doula because my own birth experience was traumatic. I was a woman of the medical system, meaning I believed most (if not all) doctors have their best interest for you as the patient. I wasn’t connected to my intuition and trusted that the doctor knew my body and baby better than I did. I found out during birth that that was the biggest lie when my doctor asked if she could cut me (perform an episiotomy) and I told her no as well as my nurses told her no. She still grabbed the scissors and performed the episiotomy on me anyway. My birth experience is my why. I am a birth doula because what happened to me or other traumatic experiences with the medical system, happens to other women every single day. What motivates me is my little girl. I had a girl because I feel I’m meant to fix our generational trauma and support women in the birth world to trust their intuition and body and learn the benefits and risks to all the interventions in the hospitals. So when my little girl grows up to be a woman, she will trust in her intuition and know her voice matters and will always be more important than someone with a doctorate degree when it comes to her birthing with her body and baby.
Question 3
Where did your passion come from?
My passion truly originally came from being a captain for my softball team in high school and sophomore, junior, and senior year of college. I’ve always had a passion of supporting my fellow teammates and women. I was always one they could turn to for advice, trust, and support. So when my birth experience happened and I decided to become a doula, it felt so natural because my passion shifted from helping women on the softball field and school to now supporting women in the birth world.
Where did your passion come from?
My passion truly originally came from being a captain for my softball team in high school and sophomore, junior, and senior year of college. I’ve always had a passion of supporting my fellow teammates and women. I was always one they could turn to for advice, trust, and support. So when my birth experience happened and I decided to become a doula, it felt so natural because my passion shifted from helping women on the softball field and school to now supporting women in the birth world.
Question 4
What did you build in Soul Seed Academy?
I built my website, brand, and future with Soul Seed Academy.
What did you build in Soul Seed Academy?
I built my website, brand, and future with Soul Seed Academy.
Question 5
Tell us about your business.
How does it work?
Madi Bloom Doula and my logo of a cactus came from my birth doula training. I was trying to figure out something that represents me and as I was explaining how I felt my mind and heart “bloomed” or “popped” a few months after my birth experience when I kept learning that what happened to me was not okay and it’s not okay that it’s happening to other women. The birth system is broken and women deserve better. My fellow doula trainee told me that what I was saying reminded her of a cactus because due to the harsh environments cactuses have to survive in, they bloom flowers to find happiness and strength. That was it, that’s all I needed to base my entire branding on a cactus with a flower. My business works by having a potential client (pregnant mom) reach out to me for a free consultation and if we both feel the positive, comforting vibes then they hire me on to be a part of their birth team. I support them through pregnancy, birth, and postpartum. What I offer each client is the feeling of safety, peace, and comfort. I create a judgement free zone where they know their voice and feelings are always respected and insured.
Tell us about your business.
How does it work?
Madi Bloom Doula and my logo of a cactus came from my birth doula training. I was trying to figure out something that represents me and as I was explaining how I felt my mind and heart “bloomed” or “popped” a few months after my birth experience when I kept learning that what happened to me was not okay and it’s not okay that it’s happening to other women. The birth system is broken and women deserve better. My fellow doula trainee told me that what I was saying reminded her of a cactus because due to the harsh environments cactuses have to survive in, they bloom flowers to find happiness and strength. That was it, that’s all I needed to base my entire branding on a cactus with a flower. My business works by having a potential client (pregnant mom) reach out to me for a free consultation and if we both feel the positive, comforting vibes then they hire me on to be a part of their birth team. I support them through pregnancy, birth, and postpartum. What I offer each client is the feeling of safety, peace, and comfort. I create a judgement free zone where they know their voice and feelings are always respected and insured.
Question 6
What has been the hardest part of your journey so far?
The hardest part of my journey is when potential clients ask how many births I’ve attended. As a new doula it’s not a lot so it makes me have imposter syndrome a little or a feeling of unworthiness. But when I tell them honestly and tell how passionate I am about this beautiful work and why I got into it, they don’t care and hire me anyway. Because what they’re really buying from me is my passion to protect their birth space by helping them feel free to be and do whatever it is they want and will always feel supported and respected with no judgment or questioning. If and when guidance is needed, they will always get all the information (benefits and risks) so they can make the best decision for themselves and their baby.
What has been the hardest part of your journey so far?
The hardest part of my journey is when potential clients ask how many births I’ve attended. As a new doula it’s not a lot so it makes me have imposter syndrome a little or a feeling of unworthiness. But when I tell them honestly and tell how passionate I am about this beautiful work and why I got into it, they don’t care and hire me anyway. Because what they’re really buying from me is my passion to protect their birth space by helping them feel free to be and do whatever it is they want and will always feel supported and respected with no judgment or questioning. If and when guidance is needed, they will always get all the information (benefits and risks) so they can make the best decision for themselves and their baby.
Question 7
What does healing the world look like to you?
The healing world for the birthing community looks like enforcing informed consent from pregnancy, to birth, and postpartum. Making sure very women is given ALL the information and not just the information that makes the provider’s life easier. A world where birthing women feel heard and respected and never questioned or judged. Where they don’t have to prepare for how to say no or change the subject when something gets brought up. A world where the mother’s intuition for her body and her baby are valued and never controlled.
What does healing the world look like to you?
The healing world for the birthing community looks like enforcing informed consent from pregnancy, to birth, and postpartum. Making sure very women is given ALL the information and not just the information that makes the provider’s life easier. A world where birthing women feel heard and respected and never questioned or judged. Where they don’t have to prepare for how to say no or change the subject when something gets brought up. A world where the mother’s intuition for her body and her baby are valued and never controlled.
Question 8
Any last-minute thoughts?
Birth is not meant to be painful or scary. Birth is meant to be beautiful and empowering. Whether you choose a medicated or unmedicated birth or a cesarean birth, that is your decision and I am here to support you through it every step of the way!
Any last-minute thoughts?
Birth is not meant to be painful or scary. Birth is meant to be beautiful and empowering. Whether you choose a medicated or unmedicated birth or a cesarean birth, that is your decision and I am here to support you through it every step of the way!
